Did you know that most film producers including George Lucas feel that the sound is the most important part of a film? Did you know that there can be as many as 400 individual sounds in a single frame of film and over 80 percent of these are added after the filming is done?
The reason directors do this is they need total control of the placement of these “sound cues” in order to place you, the listener, squarely inside the body of the sound. Sound is what directors use to create a convincing and real environment for their story to unfold in, and it’s the thing that carries you through their story.
Anyone can sell and install a home theater system and get it to work (sort of). Unfortunately any home theater surround system, even a very expensive one, that is not critically set up and calibrated to place these important sound cues has no chance of disappearing into the scene’s environment and letting the emotion of the story take you over. Instead what you are left with is a system that is either too quiet to understand the dialogue prompting you to turn the volume up, or far too boomy and aggressive during the action scenes forcing you to turn the volume down. Either way, you won’t be able to set down the remote control.
At Soundings we have trained with Academy Award winning film makers like George Lucas, Marc Berger, and Walter Murch to learn how to calibrate home theater systems to match an actual model used by the film industry. That, along with our consistent dedication to critical speaker and subwoofer placement and many years of hard work has led to the development of Master Theater™.
Master Theater™ is our process of critical speaker placement and calibration of your audio components to pressurize your room. No cheap microphone or electronically assisted equalization curves here, just some setup material and a well trained ear is all we use, and we guarantee the results will be far more impressive than any other system you’ve ever heard. Master Theater™ has enabled us to give our customers a consistent, realistic, and completely involving experience, at almost any price range, which no commercial movie theater can match.
Over the years we have discovered that a majority of people who own home theater systems are not getting anything close to the emotion that a film can provide simply because their system is not set up correctly. And since they don’t know what it’s supposed to sound like they don’t know what to expect. Would you like to hear what a film is really supposed to sound like? A quick trip to Soundings is all you need.